Slideshow handout describing the essentials of Preschool Marketing.
Recording of the essentials of Preschool Marketing.
How to get board support for your marketing efforts. Vimeo recording.
The power of metrics for Christian School online presence.
Addressing calendar issues for marketing, finance, and fund development.
This is the crucial place to start for managing your marketing / enrollment effort.
This is essentially the psychology of how to effectively deal with the various money concerns that people raise, both new and current families.
Here's an important session I recorded for your board: "The Five Toughest Questions Christian School Board Members Ask." You should send this to your board members.
Key features of the tracker program that you should be using, along with how to use Tracker to answer the really important questions, including: (1) What should be my marketing focus, (2) Are we going to make our tuition income budget, (3) What type of leads are most likely to enroll, (4) How do I keep track of my progress over time, (5) How do I think about entry points and enrollment increase?
Your comprehensive guide to all things marketing. Covers marketing planning and strategies in a wide variety of areas.