Overall Summer Marketing Strategies

 In terms of marketing tasks this summer, there are two basic sets of tasks... (5 pgs)

New students will require the involvement of more than the office and administration. It’s a task for everyone who loves and appreciates the school – hard work is the ingredient to “put us over the top.”  (2 pgs)

Most marketing activities cost you money. However, a well-run summer program, extended daycare, and/or preschool program are all typically revenue positive. So if you do it right, not only will ancillary programs give you more money, they will give you more students. Carefully integrate these programs into your school and you can add many new students. (42 pgs)

A calendar list during the summer of when you should take a vacation.

When it comes to increasing your Fall enrollment, the lazy days of summer are anything but…discusses how to conduct a Free Scholarship Open House, "The Mother of all Open Houses."

Here are the three basic priorities of your summer to increase fall enrollment- retention, working warm leads, and generating more leads- and what to do in these categories to ensure kids and parents come back in the fall.